Veteran advertising government Colette Jones will join the Cleveland Basis‘s management staff upcoming month as main marketing and advertising officer.
She begins in the career Feb. 28. Jones succeeds Michael D. Murphy, who left the foundation in September to just take the role of vice president for communications at the W.K. Kellogg Basis.
Jones “will provide as the foundation’s brand strategist, foremost integrated marketing and communications to articulate the foundation’s mission, values and strategic priorities and to broaden awareness and assist for the function of the basis and its associates in the local community,” the organization stated in a information launch issued Tuesday early morning, Jan. 11.
She will be a member of the foundation’s executive committee and “will serve as the direct on expertise-attraction initiatives,” according to the release.
Ronn Richard, the foundation’s president and CEO, mentioned in a statement that Jones’ “strategic eyesight and broad knowledge — paired with her tremendous passion for Higher Cleveland — make her an outstanding chief to steward the Cleveland Foundation’s standing and associations locally, nationally and globally as we get started the upcoming chapter in our 108-year background.”
Jones will appear to the Cleveland Foundation with additional than 25 yrs of marketing and communications knowledge, most not long ago as main advertising and marketing officer at Desired destination Cleveland, the city’s conference bureau.
At Spot Cleveland, she led marketing and communications attempts for the Cleveland 2016 Host Committee for the Republican Nationwide Convention, oversaw the 2019 MLB All-Star Week Cleveland customer marketing, and co-chaired the NFL Draft 2021 regional and national marketing and advertising committee. She also co-chairs the 2022 NBA All-Star Match regional and countrywide marketing committee.
Previously, Jones labored as an impartial advertising and marketing and brand name-system advisor and led model management and product sales endeavours at firms these kinds of as the Wm. Wrigley Jr. Co., ConAgra Food items and KeyBank.
Jones, a Shaker Heights native, acquired a bachelor’s diploma in communications instruction from Miami College and an MBA in advertising and marketing from Ohio Point out College. She has deep ties in the community and serves on the boards of LAND Studio, Karamu Home and the Deaconess Foundation.
The foundation mentioned in the launch that Jones will take on the CMO role at a “pivotal time,” marked by the foundation’s move into a new headquarters in Midtown, established for this summertime, and the rollout of what it phone calls a 10-yr “strategic way.”
Jones said in a statement, “As the basis moves into Cleveland’s neighborhoods, explores new strategies of performing with the group and considers how to amplify the vital philanthropic perform taking position, I am thrilled to utilize my practical experience and knowledge to advance the foundation’s strategic priorities and fortify new and longstanding interactions for the basis in this article at residence and over and above.”