December 6, 2023


Business&Finance Specialists

BriteCore Gains Extensive, Established SaaS Promoting Knowledge in New Main Marketing and advertising Officer

3 min read

Seasoned SaaS marketing executive Amede Hungerford joins BriteCore to additional drive progress, scale enterprise promoting, and deepen business interactions

Amede Hungerford

BriteCore Chief Marketing Officer

BriteCore Main Advertising and marketing Officer

BriteCore Main Marketing and advertising Officer

San Mateo, CA, Jan. 05, 2022 (Globe NEWSWIRE) — BriteCore, a leading supplier of future-era main application methods for home and casualty insurers, declared these days that Amede Hungerford has joined the corporation as its Chief Advertising Officer (CMO). Reporting to the Main Govt Officer, the CMO will spearhead innovative initiatives to mature product or service and advertising approaches, companion intently with the profits team to push gross sales throughout many market segments, and engage with marketplace partners to deepen BriteCore’s marketplace interactions.

Hungerford will oversee a cross-practical advertising and marketing team liable for driving current market management, market and model consciousness, demand generation, merchandise promoting, strategic gatherings, and communications in assist of the company’s tactic.

“As a vital member of the govt workforce, Amede will travel our vision, procedures, and manufacturer forward while making certain our choices supply on BriteCore’s mission. Making use of BriteCore’s SaaS technological innovation solutions, our shoppers streamline workflows for internal functions and for the brokers and policyholders they provide. BriteCore consumers embrace digital transformation by leveraging our modern technological know-how stack designed natively in the cloud. Customers appreciate improved profitability and the option to scale their enterprise by incorporating policyholders and new lines of business enterprise,” claimed Ray Villeneuve, BriteCore’s CEO. “We are delighted to have someone of Amede’s caliber to showcase how BriteCore equips insurers for speedy benefit and for the upcoming.”

Hungerford delivers far more than two many years of internet marketing knowledge to the table. Notably, he has held roles with Boomi and NetSuite, in which he served as CMO and Vice President of Promoting, respectively. He also held senior advertising management roles at Intuit, FICO, Sybase, and Hewlett Packard. He holds a Bachelor of Science in Electrical Engineering from Duke College and a Master of Business Administration from The Wharton Faculty of Business at the College of Pennsylvania.

“I’m thrilled to be part of these types of an knowledgeable leadership workforce and even much more excited about the option that BriteCore brings to the insurance current market. Our methods mix marketplace perception and superior technological innovation to produce an revolutionary, user-friendly tactic to insurers wanting to change their company capabilities and improve in today’s aggressive ecosystem,” stated Amede. “For as well extended, insurers have confronted extended implementations and large-priced engineering possibilities to complete their modernization ambitions, often leaving them to do practically nothing and continue to be on outdated legacy programs. BriteCore combines the versatility of modern-day technologies with marketplace know-how to permit insurers to regulate the elaborate working day-to-day functions that are the heart of their enterprise.”

About BriteCore

BriteCore is a cloud-indigenous system for P&C insurers that unlocks small business advancement, enhances the consumer encounter, and provides good performance gains. BriteCore presents finish-to-end assistance for insurance policies functions that involves coverage administration, an agent and policyholder portal, rapid product configuration, underwriting procedures and score, billing management, statements administration, document administration, and reporting. As a cloud-indigenous resolution, BriteCore is continuously up to date for optimum safety, effectiveness, and toughness at scale. For a lot more information and facts, remember to go to


Contact: Kim Tambo BriteCore 978.319.1656 [email protected]